AI Insights · Timothy · October 2025
Top 5 Social Apps Performance in South Africa, Q3 2025
Explore the performance of the top social apps in South Africa during Q3 2025, with insights on downloads, revenue, and active users from Sensor Tower.
The third quarter of 2025 presented intriguing trends for the top social apps on the unified platform in South Africa. Here’s a closer look at their performance based on data from Sensor Tower.
TikTok Lite - Save Data & Fast witnessed a notable rise in weekly downloads, starting from 315K and peaking at 398K by the end of September. Revenue also demonstrated an upward trend, reaching approximately $185K. Active user numbers remained robust, fluctuating around 23.6M.
Facebook Lite maintained steady growth in downloads, culminating at 211K weekly. Revenue increased gradually, ending the quarter at nearly $29K, while active users showed a slight increase, reaching 12.2M.
Instagram experienced a consistent rise in downloads, peaking at 110K in the final week. Revenue remained relatively stable around $11K, and active users hovered around 7.4M.
Status Saver - Video Saver saw a steady increase in downloads, with figures reaching 36K by the end of September. Revenue showed minor fluctuations, with a peak of $24. Active users showed some variation, ending the quarter at 1.1M.
Finally, NGL: ask me anything maintained a consistent download rate, ending at 27K, while revenue peaked at around $2.8K. Active users saw a gradual decline, closing the quarter at 292K.
These insights highlight the dynamic nature of social app performance in South Africa, with varying trends in downloads, revenue, and user engagement. For more detailed insights, visit Sensor Tower.
